We will allocate capital to the projects within Trillium Lane’s investment universe in an appropriate manner. Our approach entails investment in a portfolio of media assets, rather than a single production. Through diversification comes a more proper balance of risk and return.

Franchises are a cultural touchstone and a lucrative financial opportunity. Our goal is to identify and create franchises that can build significant Intellectual Property Value together with product revenue and merchandise sales over the long term.

Assessing each potential investment’s quality and intrinsic value - we will undertake Due diligence in a systematic way to analyze and mitigate risk. This includes analysing the quality of the project, researching the creators, talent, the producers and the potential audience appeal. We will undertake both detailed financial and legal due diligence.

Engage experts to help identify trends and market appeal. We have built a team of expert advisers in the fields of licencing and merchandising and data analysis.

We are committed to perform. Our team includes industry professionals who have successfully managed and produced hundreds of projects on time and on budget across film, television and games for the likes of Disney, Lego, Warner Bros, Nickelodeon, Mattel, Meta and Sony.

We use data analytics to help map and understand our slates’ value for enhanced financial performance. By analyzing data, we gain valuable insights into customer behavior and trends, providing a competitive edge in predicting future outcomes, negotiating value with distributors and licensors, and targeting our marketing strategies.